Penn Media Scholars in China

Principal Investigator: Guobin Yang, Associate Professor

School: Annenberg School for Communication and School of Arts and Sciences (Department of Sociology)

Chinese Partners: Peking University (Center for Public Communication and Social Development, School of Journalism and Communication); Zhejiang University (College of Media and International Culture)

Project Abstract

Penn Media Scholars in China (PMSC) brings 16 competitively selected Penn undergraduate students to China in 2017 and 2018 for a credit-carrying 4-week Summer Institute conducted in Beijing and Hangzhou. The course for the Summer Institute is called "Media and Social Innovation in China" and builds on a course taught at Penn since 2013. The focus is on contemporary Chinese media industry, media institutions, and citizens' media practices. The PMSC Summer Institute utilizes innovative pedagogies, consisting of site visits, field research, academic conferences, guest lectures in Beijing and Hangzhou, as well as students' hands-on research projects. Upon completion of the Summer Institute, students may be placed in summer internship positions in media industries in Beijing, Hangzhou, or Shanghai if they so choose.