Measuring Cultural Determinants of Well-Being in China Using Social Media

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Lyle Ungar

School Affiliation: School of Engineering and Applied Sciences
Country or Region Engaged: China
Fund: China Research Engagement Fund
Year Awarded: 2019-20
Expertise: Healthcare, Public Health, Mental Health, Technology, Communications, Computer Science
This project aims to (1) deduce language markers for self/other orientation, spirituality/materialism, and happiness and contentment from language by recruiting individuals and asking them to share their social media (Weibo and Wechat) data and answer questionnaires; (2) apply the resulting models to provinces and counties in China and validate them with Gallup World Poll Well-Being Survey Data; (3) compare these findings against comparable data from the US.